Our guests will talk about their work in the marketing and publicity departments of Avon, the current state of romance, paranormal, thriller, and other kinds of genre publishing. They will discuss changes in marketing and publicity since the onset of COVID and more topics both timely and timeless! Please bring your questions.
This event is $5. If you attend, you will receive a $5 off coupon to use once on our website.
More about JABBIES®, Avon Publishing, and our event speakers:
Angela Craft has worked in marketing for Avon Books for five years. Born in Michigan, she moved to New York with publishing dreams, as all industrious English majors do. When she’s not working, she can usually be found playing a table top RPG, or Tweeting about her latest TV obsession. You can follow her on Twitter @angelacraft
Kayleigh Webb has worked in publicity for Avon Books for three years. Though originally from small town Mississippi, she has called Brooklyn home for five years and is finally living the bookish life she always dreamed of. When not working, Kayleigh usually could be found haunting Broadway theatres, but now she spends all her free time playing Animal Crossing, reading manga, tweeting her fangirl feels, and hanging out with her cat. You can follow her on Twitter @kylghwbb.
Avon Publishing (a division of HarperCollins) has been publishing award-winning romance since 1941. It is recognized for having pioneered the historical romance category and continues to publish in wide variety of other genres, including paranormal, urban fantasy, contemporary and regency. Not only does Avon have a fascinating past as a publisher, it is an incredible example of the evolution of a publisher from a reactor to trends to one of the leading originators of new trends in the publishing industry!
JABBIES® goes online! Invite anyone you know interested in the publishing industry!
In response to your requests to learn more about the industry of publishing as well as individual authors, we present JABBIES®: Judge-A-Book-By-Its-Spine®.
This is a series of conversations with publishing professionals in editing, publishing, marketing, and publicity from publishers and imprints with very strong brands. Owner of Fountain Kelly Justice will host these informal q&a's with these people at the top of their game with houses that consistently deliver great books.
You will learn:
--why certain books get published
--why some books become bestsellers and others fail
--the do's and don'ts of communication within the industry
--the latest in marketing trends
--the behind the scenes of the book industry from top to bottom
And please bring your questions! This programming is all about getting curious about the book industry.